Strategic communication
It is the art of employing communication channels to support the organization's success internally and externally
Characteristics of Reputation Management
Long-term planning
Supports the organization's strategies
Concerned with the stakeholders of the organization
Concerned with the mission and its impact
Employs the various communication channels to protect the organization's reputation
Supports the mental image of the organization
Main Outcomes
1. Enhancing the internal and external communication channels
2. Drawing up media and advertising campaign plans
3. Drawing up strategic communication plan for the organization
4. Drawing up a plan to reduce the impact of reputational risk on the Organization
5. Contributing to building an institutional reputation and a positive mental image for the organization
Our methodology
First stage
Second stage
Third stage
Fourth stage
Fifth stage
First stage
Identifying the key communication issues and how to deal with them.
Second stage
Identifying the strategic objectives of the communication plan.
Third stage
Identifying the target audience and how to communicate with them optimally
Fourth stage
Putting forward proposals and procedures for the implementation of the Strategic Communication Plan.
Fifth stage
Formulating and enforcing of the key performance - measuring indicators of the strategic communication plan.
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Eyad
We are proud of our interaction with you. You are distinguished, it was a pioneering experience we have experienced with you and hope to be repeated
Ali Abdullah
Keep your gifts, you are distinguished, with my sincere gratitude
Dr. Farouq
Excited and energetic young people, as well as enlightened management of knowledge, are sufficient to perform miracles
